About Us

Formerly known as American Achievement Corporation and Iconic Group, Balfour & Co. is one of the largest commencement services companies leading the industry in digital product innovation by helping students and their families celebrate the most meaningful moments in their lives. Operating under Balfour®, GradImages®, University Photo®, Gaspard®, ArtCarved®, KeepSake®, and Taylor Publishing Company®, the Company provides personalized products such as class jewelry and apparel, yearbooks, graduation cap and gowns, announcement products, and photography through digital marketing technology, personal in-school deliveries, and customized school assortments. The Company operates throughout North America with around 5,000 team members.

To learn more visit Balfour.com, the destination for Graduation products, and GradImages.com, the industry’s largest commencement photography platform.

  • Ryan Esko
    Ryan Esko
    Chief Executive Officer
  • Dean Coulson
    Dean Coulson
    Chief Operating Officer
    In the role of Chief Operating Officer, Dean serves as the Executive leader of the company's operations and operational strategy, including all manufacturing, sourcing, purchasing, and distribution. Dean brings significant experience leading global teams, developing and expanding the operations to support rapid growth in revenue.
  • Michelle Jagers
    Michelle Jagers
    Chief Sales Officer
    Michelle oversees field operations, logistics, customer service, production, innovation and technology. She has nearly three decades of experience with the company's ever-growing portfolio and a real passion for overcoming obstacles and finding success!
  • Jaclyn Cannon
    Chief Marketing Officer
    Jaclyn leads the Balfour & Co.'s marketing and digital initiatives. An industry pro who understands how to drive online sales, she launched Cartoon Network's mobile business and led an online start-up. Before that, she worked in investment banking. She has been with the company 6 years and led the team responsible for the record sales of the photo businesses.
  • Joe Harvey
    Joe Harvey
    Chief Financial Officer
    Joe oversees all finance, accounting, and professional services operations at Balfour & Co. He has led multiple companies in the CFO, COO, and VP of Corporate Strategy roles. Joe began his career as a military officer and then had subsequent roles in investment banking and management consulting. He joined the company in 2019 as Chief Financial Officer.
  • Scott Blevins
    Scott Blevins
    General Manager, Scholastic Division
    Scott is the general manager of the scholastic division, leading the company’s ALL IN strategic initiative. Scott coordinates the ALL IN initiative with all functional groups including sales, marketing, business development, customer service and product development. He joined the company in July 2016 and has led the company’s efforts in product innovation, industry exclusive partnerships and sales growth across the business segment.
  • Anita Pearson
    Human Resources
    Anita oversees all Human Resources functions for 5000+ employees at various corporate, distribution, and manufacturing facilities in 3 countries. Anita joined the Company in 2011 having previously served in various Human Resources roles at Motorola and Whole Foods Market. Anita is also a veteran of the United States Marine Corps.